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Digital Content Marketer

Our company is looking for a Digital Content Marketer to join our growing in-house Marketing team. 

Position: Permanent 

Location: South Africa, hybrid/remote work opportunity 

Salary: R 30 000 – 50 000

 

We are Haefele Software. We are a boutique software development firm, established in London 2006, with a growing team of 55 between London, Cape Town (primarily), Johannesburg, and Melbourne.

We are engineering-focused and build high-performance Agile teams, enjoying complex problems, serving a variety of industries and clients, generally abroad.

As a collective, we strive to be surrounded by equally personable, sharp, and growth-minded people, in a space that values relationships, people first, and pragmatic process, to foster the mentor and the mentorable.

Job Description

Overview

  • Guiding and researching our content strategy in software and related field. 
  • Create a vision for blogs, emails, and social media posts.  
  • Creating engaging and original blog posts, emails, and social media posts targeted to our audience based on current industry trends. 
  • Manage, transcribe and write content (blogs, etc.) from our weekly/fortnightly podcast episodes (The Agile CTO) 
  • Planning and repurposing prior content across multiple platforms. 
  • Optimize content considering SEO and Google Analytics 
  • Engage with creatives, inhouse and agencies, on various content initiatives 
  • Assisting in email campaigns targeted to prospects 
  • Interviewing stakeholders, internal and client, to write case studies.  
  • Assisting in maintaining content on company sites. 
  • Assisting in social media scheduling. 

Qualifications

Related qualifications/diplomas/courses in marketing, journalism or relevant fields 

Prerequisites

  • 3+ years experience as a content writer and/or marketer. 
  • Editorial mindset, ideally with some experience with our audience. 
  • Hands-on experience with SEO and web traffic metrics. 
  • Experience in social media platforms and their content preferences & guidelines. 
  • Project management skills and attention to detail. 
  • Organized, solid communicator, both verbal and written. 

Digital Content Marketer

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Digital Content Marketer

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